The kiosks highlight the latest features and benefits of Microsoft Office, Microsoft XBOX and the Windows experience, with each kiosk operating in a slightly different manner. Differentiation is paramount in a crowded retail environment, and Advanced was thrilled to help bring Microsoft’s vision to life, creating interactive kiosks that entice multiple simultaneous guests to demo and learn about the company’s latest products.Įach of the eight locations features an identical installation of three kiosks, which utilize proximity sensors to activate ads and adjust how the demo experiences operate based on the number of participants and their engagement time. The Tech DecisionĪ prime example of this shift is Advanced’s recent installation of new Microsoft kiosks at eight Best Buy locations throughout Canada, which highlight Microsoft’s most popular software and hardware products with motion-activated ads, tutorials and demos.Īs a market leader in hardware, software and video games, Microsoft is well positioned to use modern technologies to heighten the in-store experience. As consumers evolve to expect personalized, exciting shopping experiences, brands and retailers such as Best Buy and Microsoft are developing new ways to attract attention and create meaningful in-store interactions.
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |